magic / experimentation / mental images / L'ODEUR DE L'APPARITION – innovation
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OAP, L'Odeur de l'Apparition

innovative project
multidisciplinary university working group

This project was made possible thanks to the support of
EUR CREATES - UCA
Projets émergents, innovation, incubation

and at the Facim Foundation
it is part of the exhibition cycle Landscapes of Taste
publication, Le sens du milieu, published by Facim

Research - Transdisciplinary creation

This project stems from the "We're all 7 million years old" group, which focuses on memory and mental images, drawing on art, archaeology and neuroscience. It's a group of variable dimensions made up of a neuroscience researcher, a physicist, an anthropologist, an artist and guests. Asking the question of memory and its mechanisms opens up a vast field of research into the image, the image of the origin or birth of images, and enables us to deconstruct our relationship with them.

This installation brings together 17 different scents, revealed during a collective performance. The film covering the scents is scratched with fingernails, car keys, house keys, coins... People crouch down, gather together, stand on tiptoe, kneel... to smell the scents.

Jardin vue montagne à droite (Garden with mountain view on the right) and Saisons savoisiennes (Savoyard seasons) on the left are two olfactory landscapes.

The result is the act of smelling : frantic scratching as if to win the jackpot, small discreet scratches and sometimes the inevitable tags as the irrepressible need to write himself.

© C. Bouissou

© C. Bouissou